Inside the Business World
- Date: August 1, 2018
- Author: Alyssa Nishek - Marketing Intern
My name is Alyssa Nishek. I would like to tell you about my experience as the Marketing Intern at DRN for the summer; everything only an insider would know. Before I inform you on the details of my internship, I first need to tell you a bit about myself.
I graduated from Ellendale High School this year. I plan on attending NDSU in the Fall to pursue degrees in both Communications and Criminal Justice. My goal is to become a lawyer. I grew up in a small town, but have seen forty of the US states. I don’t plan on living in the Midwest my whole life. I have a passion for music, family, reading, writing, traveling and dogs.
Summer jobs have been part of my life for five years now. I first started as a babysitter, then I moved up on the totem pole to lawn mowing for two years, next came waitressing for a summer, and finally, the most prestigious of them all, my internship at DRN.
I had a few initial worries going into this internship. First was that I wouldn’t be able to enjoy the summer weather, as I did in past jobs, sitting inside all day at a desk. First world problems, I know. Second, I would have a desk job, eight to five every day. My jobs the past five summers had very flexible hours and as long as the work got done I could pretty well choose when I wanted to work. That being said I wasn’t sure I was ready for the kind of commitment that came with the internship. Lastly, as a waitress I loved the interaction with customers. This was something I feared missing out on with my internship that I assumed was for the most part behind the scenes planning at a desk.
My worries were disproved almost immediately.
I jumped in nose deep right away. From the day I started I was treated like I’d been working here for years. The sense of community within the business was evident immediately; from the daily laughter heard between fellow employees to the comradery between departments, I learned the ins and the outs of the company hastily.
Working in a corporate setting was a learning experience for me. Until my internship began, I was completely unaware of the amount of detail that was needed behind the scenes of a Telecommunications Company. Growing up in the community of Ellendale I have been exposed to a lot of DRN’s marketing and events. However, what I wasn’t exposed to was the time and detail that went into it. Suddenly I became the leading planner behind several of those events.
Not that the internship didn’t involve a hefty amount of planning, because it did, but it involved just as much opportunity to work with people. These opportunities included social media live streams, several PR events in which I conversed with customers, a tech camp for kids in the community and my personal favorite; a video shoot at the VA home in Lisbon. With all these opportunities came hands on involvement with people where I could get away from my desk and outside of the office.
Within my three-month internship I was often called upon to find new and exciting ways to market DRN. This allowed me to tap into my creative side. One of the ways I did so was by creating a snapchat filter for a company event. Another was by designing sunglasses to have as giveaways at PR events. As you learned in my six-sentence bio, I love to write. My internship allowed me to write dozens of press releases based on news within the company, then I would send them to the local newspapers to be published. So, I guess you could call me a published author? In all seriousness, being able to incorporate creativity into daily tasks made my days go by very quickly because I looked at the work as not so much of a task but as an opportunity.
People say that millennials don’t like commitment and are afraid to have desk jobs. While I usually argue against stereotyping millennials, prior to my internship I was guilty of both. Three months later I have a new perspective on the business world, marketing, and the idea of a desk job. The opportunities and experience this internship brought me made it so much more than a desk job. Furthermore, it allowed me to expand on my experience in many areas that potential employees will be looking for.
Thank you, DRN, for allowing me to be the Marketing Intern this summer. I will have a hard time finding a better desk job!